Industry: Nonprofit / Voice Therapy Assistance
Location: United States
Tools Used: WordPress, Elementor, Donation Extension, SEO Optimization
Project Overview:
I had the privilege of working with Bjorn This Way, a nonprofit organization dedicated to raising funds to provide voice therapy for individuals who cannot afford it. The goal was to design and develop a professional, compassionate website that not only educates visitors about the charity's mission but also makes it easy for donors to contribute towards funding voice therapy for those in need.
A key part of this project was integrating a robust donation platform that has played a pivotal role in raising over $100,000 for the cause.
Key Features & Contributions:
- Custom WordPress Website Design: Using WordPress and Elementor, I crafted a clean, empathetic, and visually appealing website that reflects the charity’s mission to provide voice therapy to underserved communities. The site is designed to be user-friendly, ensuring that visitors can easily learn about the cause and find ways to get involved.
- Donation Platform Integration: One of the standout features of this project was the implementation of a custom donation extension. This feature allows visitors to make one-time or recurring donations securely and seamlessly. With multiple payment options, including credit cards and PayPal, the donation system is designed to maximize convenience for contributors.
- Fundraising Campaigns & Progress Tracking: I incorporated features that allow the charity to run specific fundraising campaigns and track their progress in real-time. Donors can see the impact of their contributions and how close the organization is to meeting its fundraising goals, which adds transparency and encourages continued support.
- SEO Strategy & Optimization: To help raise awareness and attract more visitors, I applied a targeted SEO strategy, optimizing the site for keywords related to voice therapy, charity, and donations. This effort significantly increased organic traffic and visibility, helping to reach more potential donors.
- Success Stories & Testimonials: I created a dedicated section to showcase real stories of individuals who have benefited from the charity’s support. These testimonials not only highlight the impact of the therapy but also build credibility and trust with potential donors.
Results:
Since the launch of the website, the charity has experienced a significant increase in both website traffic and donations. The donation extension has been a game-changer, enabling the charity to raise over $100,000 in funds to support people who would otherwise be unable to afford life-changing voice therapy. The site’s success in connecting with donors and showcasing the charity’s mission has had a profound impact on their ability to reach and help more people in need. Additionally, the SEO improvements have brought in organic traffic from across the globe, expanding the charity’s reach and support base.
